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The word “Monetization” literally means converting something into money; in other words, it is converting an asset, debt, or service into cash. In web development, the term “Website monetization” refers…
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A tagline is a short phrase that captures a company’s brand essence, personality, and positioning, and it is supposed to distinguish the company from its competitors; it should be short…
What is it that we exactly do in advertising? We want to target people we want to sell our products to and tell them about the products, don’t we? It…
WordPress blocks are the main component of WordPress’ drag-and-drop Gutenberg editing system for websites. The easiest way to learn to use blocks is through hands-on practice, but understanding what blocks…
I’m the type of SEO who likes to plan and strategize. I love nothing more than to see my 5-year SEO plan conclude exactly as I expected it to, or…
In this post, we will focus on how the YouTube algorithm exactly works. With 720,000 hours of videos uploaded daily on a wide range of topics, many content creators wonder…
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Instagram Insights is where you can understand if your Instagram content calendar and the entire investment on paid ads and influencer marketing collaborations are going in the right direction. If…
In the modern online business sphere, customer service is the center around which client interactions revolve. Poor customer service interactions can tarnish a business and lead to disastrous social media crises.…
As customers’ interactions have become more complex, creating a customer journey map is more crucial than ever. With a journey map, you will have a clear picture of your customers.…
Want to generate more real estate leads for your listings but don’t know how? If you have some properties and want to sell or rent them to new leads, we…
In today’s era, we’re surrounded by various data forms. And the availability of such large amounts of data is impressive by itself. But mere access to data isn't enough. What's…
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So, you’ve just designed your WordPress website, and now you’re looking for the WordPress plugins you should run. WP plugins are a must for any website, not just for a…
Psychographic segmentation is one of those classy terms you may have never heard of, but I’m sure that you have constantly used the concept. Actually, It is one of the…
Social media is constantly evolving, and Instagram is no exception. Instagram is the fastest-growing app, with more than 1 billion users (projected to jump to ~1.2 billion in 2023). Its…
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Way more than half of your website’s visitors will not convert! You may think this is a bold claim but let us tell you why. You work so hard and…
Competition in the job market is one of the most important challenges for any candidate today. Digitization increases job opportunities globally, which also means larger traffic of potential employees. Digital…
Nowadays, designing a website is all about gathering important data and analyzing it. This way, your design is aligned with your users’ needs. There are popular tools in this field,…
The world is evolving so fast. So is everything inside it. Yet, so many people use old, inefficient methods to achieve what they want. Furthermore, when they cannot achieve it,…
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Improving eCommerce conversion rate is not an easy task. In 2020 the average eCommerce conversion rate was 2.63%, and research compiled by Smart Insights shows that the eCommerce conversion rate…
It’s a common mistake to use customer service and customer experience interchangeably. The truth of the matter is that they are very different, although kind of related. Understanding the difference…
Landing page optimization (LPO) is one of the must-dos of every business that generates high revenue. You cannot expect your viewers to convert without an impeccable landing page. However, it…
The marketing world has evolved to the point that there is no scarcity in the strategies that bring success. Various approaches work out fine. However, this does not make things…