Being a YouTuber is the dream job of many kids nowadays, regardless of gender. Even though there isn’t a major difference between girls and boys when it comes to watching YouTube, the industry is still heavily male-dominated. However, that doesn’t mean there aren’t good female YouTubers.
If you’re looking for the best female YouTubers to work with, show your kids as a positive influence, or just enjoy the content, this list is made for you. Let’s take a look at the top female YouTube influencers in the business.
Best Female YouTubers in 2024
You can find female YouTubers in any niche on YouTube. Whether you’re into gaming, commentary, video essays, or baking content there are famous girl YouTubers you can follow.
1. Safiya Nygraad
Safiya is one of the most popular female YouTubers in the business. Her content ranges from travel vlogs to melting scented candles together. Basically, whatever she finds interesting, she’ll use it as content and it works!
Most of her videos also feature her husband Tyler Williams. The couple is widely regarded as one of the most unproblematic YouTube personalities and is well-loved by both YouTube creators and fans.
Her YouTube career took off with the “Bad Makeup Science” series and doesn’t have any particular controversies or mishaps. She is a perfect candidate for any business looking for a female YouTuber, and a great female role model if your kids are interested in YouTubers.
2. Rosanna Pansino
Rosanna started her YouTube career in 2010 as a baker and a commentary content creator. Her viral series called Nerdy Nummies in 2011 jump-started her career, bringing her to the center of attention on the platform.
Nowadays Rosanna’s content has shifted from just baking to mostly news on the internet. She covers dramas, controversies, and anything worth paying attention to in the YouTube sphere.
Pansino’s list of job titles covers teaching, acting, writing, singing, and most importantly being a YouTuber. What sets Rosanna apart is her dedication and consistency. Ever since the start of her channel, she hasn’t missed a single weekly upload. Her 14.5 million subscribers look forward to her videos every week, and she never disappoints.
3. Imane Anys – Pokimane
Imane is one of the hottest female YouTubers who mostly does gaming content. Pokimane rose to fame as part of the content house OTV and dabbles in many businesses behind the scenes including a talent management company, and a cookie brand called Myna.
Better known as Poki, this streamer and YouTuber has had a rocky career on the internet. Outside of her fanbase, Pokimane is treated with a lot of hatred. This is partly due to her past controversies, and mostly due to the spheres she participates in.
Despite all the controversies, bullying, doxxing, and swatting that have happened in Poki’s career, she has remained a content creator. Pokimane has carved the way for other female YouTubers and streamers and remains significantly influential in the industry.
4. Nikkie De Jager – NikkieTutorials
A beauty and makeup influencer with more than 14.5M subscribers, Nikkie is a stable part of the community. Although she has had her fair share of controversies in her career, she’s still a well-loved member of the beauty industry.
Nikki’s first video on YouTube was uploaded in 2008, but her page didn’t gain much attention until 2015. Her video “The Power of Makeup” shot her into stardom in 2015 and she’s been an influential figure ever since.
Millions of fans trust Nikkie to buy and review products for them. She has gained a reputation for being honest and forward with reviewing products. Therefore, when Nikkie recommends a product, many people see it as trustworthy.
Nikki has worked with established brands such as Maybelline, Haus Laboratories, and OFRA cosmetics. With 19.4 million followers on Instagram, she’s a great candidate for makeup and beauty collaborations.
5. Jenna Marbles
One of the first female YouTubers to have millions of subscribers, Jenna is millions of people’s favorite content creator. Her videos were mostly about everyday things, her dogs, or her DIY adventures in her house.
Her YouTube career started in 2010 and immediately took off, making her one of the first female YouTubers to reach 20 million subscribers. In her ten years on YouTube, Jenna amassed over 1.8 billion views.
Jenna Marbles is often named one of the “OG YouTubers”. Her videos are mostly done with the help of her husband, Julien, who is also a content creator, and their dogs. One of her most popular videos is making a bed out of soap for her dog, which has over 18 million views.
6. Zoe Sugg – Zoella
Zoe is another popular YouTuber of the past. She gained popularity during the daily vlog era of YouTube and is still well-known as one of the most family-friendly vloggers on the platform. She’s a beloved lifestyle influencer at this point in her career.
This vlogger posts videos about her daily life with her husband and children and most of her videos are family-oriented. Zoe’s brother, Joe Sugg, is also a popular YouTuber. The pair gained popularity together, with their group of friends in England.
Moreover, Zoe is an author and the owner of the Zoella Beauty brand. As one of the first female YouTubers to step outside of the internet, Zoe faced a lot of backlash in television and mainstream media. Which led to her distancing herself from the public eye for a while.
The YouTuber is now back on the internet and open to business inquiries. She’s a great candidate for promoting family and home products, and her contact information is available on her YouTube homepage.
7. Lele Pons
A well-known creator on Vine, Lele started her career with 6-second comedy sketches. She was the third-biggest creator on the platform, and the first person to reach 1 billion views there. After the platform shut down in 2016, Lele along with many other Viners, moved to YouTube.
Nowadays Lele Pons has over 18 million subscribers on YouTube and just short of 54 million followers on Instagram. The majority of her content surrounds comedy sketches, but she also makes music and short movies as well.
She has been on various television shows and collaborates with many brands. In her list of achievements, walking for Dolce & Gabbana in Milan and being an official ambassador for CoverGirl shine brightly.
Among one of the most influential female content creators, Lele has managed to consistently gain an audience across many different platforms such as Vine, Instagram, YouTube, and TikTok.
8. Chloe Ting
Chloe is a YouTube and Instagram fitness influencer. She has over 25 million subscribers on YouTube and is officially the most subscribed content creator on the platform, which makes her greatly influential in her field.
This Australian female YouTuber is the first person from her country to reach this amount of popularity on the platform. Her channel rose to fame during COVID-19 as public gyms were unavailable at the time, and her home workout videos were life-saving.
Chloe Ting has been an influential figure on the internet since 2020. In addition to her YouTube presence, she is a popular Instagram influencer and TikToker.
Although she does occasionally collaborate with other brands, Chloe is mostly focused on her businesses including her gym and workout clothing brand. You can buy her products in stores across the world, or through her website.
9. Micarah Tewers
Micarah is among the smaller female YouTubers you could follow, but she’s also one of the most creative. Her content consists of various forms of DIY projects, with a focus on sewing and making clothes.
In addition to making celebrities’ looks and sewing cartoon or movie clothes, Micarah also makes videos about flipping things. For example, one of her most popular videos is about flipping a couch into fashion.
This content creator is known as one of the most positive girl YouTubers. In addition to being a great candidate for clothing brands to work with, she’s also a great role model for young girls looking to become content creators themselves.
10. Cecilia Blomdahl
The smallest creator in this top female YouTubers list is also one of the most unique ones as well. If you’ve ever wondered what it’s like to live in the North Pole, Cecilia’s channel is exactly what you’re looking for.
Cecilia lives just outside Longyearbyen which is as close as you can be to living in the North Pole. She documents her life and how it is to live in such a remote place among the polar bears.
In addition to telling you about her unique life in one of the coldest places on earth, this YouTuber also teaches you how to survive these conditions. She posts reviews about useful products and provides information on dealing with issues like her cabin sinking.
Blomdahl is a great candidate for survival and camping brands, as that is what her content is mostly about.
The Importance of Female YouTubers
As the online world becomes more and more prominent in our everyday lives, the importance of cultivating a good environment in it becomes more apparent. An environment consisting of only one gender suffers from a significant imbalance.
Famous female YouTubers bring a warmer sense of community, warmer personalities, and more of a feminine touch to the online landscape. As young girls and boys are deeply enthralled with online personalities, showcasing good female and male examples is very important.
Female Youtubers are also important to marketing. Influencer marketing is a big part of business strategies these days and some products just do better when women are promoting them.
FAQs
Now that we have a list of the hottest female YouTubers, let’s take a look at a few common questions people have.
1. Who Is the Most Popular Female YouTuber?
With 126 million subscribers Eva Diana Kidisyuk is the most subscribed female YouTuber in 2024. She is the owner of the Kids Diana Show, a channel that has amassed more than 200 billion views since 2015.
2. Who Is the Most Popular Black Female YouTuber?
It’s difficult to determine the most popular black female YouTuber but Jackie Aina is definitely on that list. Jackie has more than 3.5 million subscribers and mostly posts makeup and beauty content.
3. Are There Any Female Gaming YouTubers?
Yes, there are many female gaming YouTubers such as Pokimane, QuarterJade, and SR Mel. Mel is a competitive Valorant player, and the other two are entertainment gaming YouTubers.
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